ABOUT

In the UK alone, we spend £24bn on data projects annually. Yet, despite the hours and cash poured into them, most of these initiatives end in disappointment and dismay.

After collecting more battle scars than he can count, Dr. Alex Leathard believes he knows why.

In this fascinating 30-minute talk, Alex will unpack how to maximise your chances of success, how you can identify and correct for the early signs of crisis, and why focusing on data itself, might be your biggest mistake of all.